Mobility and Sustainability.

With the product label "BlueMotion" Volkswagen has launched a new sustainability initiative. "BlueMotion" identifies vehicles with an overall focus in economy in their design. They combine consumption reducing technology with an equally efficient and dynamic powertrain. "BlueMotion" is thus a response to rising fuel prices and increasing demands of the environmental properties and consumption of vehicles.

In this product line across all model ranges, Volkswagen is bundling and intensifying its activities for environmentally friendly models. In future, the lowest consumption version in several model ranges will be half a litre more economical than previous models. The name "BlueMotion" chosen with reference to the Volkswagen colour blue thus very specifically stands for the sustainable mobility of Volkswagen. With the consistent transfer of consumption-saving technologies to all ranges, Volkswagen is profiting from the know-how and experience with the first 3-litre car, the Lupo 3L TDI.

BlueMotion: Our name for the most economical model in its class. We achieve such remarkably low fuel consumption through intelligent engine management, optimised aerodynamics, tyres with optimal rolling resistance and longer gear ratio. All BlueMotion models will feature the start-stop system and recuperation in the future. And the ecological success of all BlueMotion models can be measured quite easily: just by looking at the fuel gauge.

Read more about the BlueMotion models